Alyasra Fashion partners with Italian luxury menswear brand Isaia


  • Neapolitan sartorial custom will come to Kuwait, with plans for a lot more branches in the region

Dubai, UAE: Alyasra Vogue – a primary fashion retailer in the area, is partnering with Isaia – a large-stop Neapolitan model, to provide its top quality array of typical suits and bespoke menswear to consumers in the Center East. Headquartered in Napoli, Italy, Isaia is a perfectly-set up luxurious brand endorsed by popular superstars – from Robert Downey Junior to Tom Cruise.

Launched in the 1920s, Isaia conveys Neapolitan sartorial custom throughout personalized suiting, knitwear, outerwear and components. It is simply distinguishable by its very small red coral brand – considered to be a very good-luck attraction in Naples.

Isaia’s new branch in Kuwait at the Avenues Status Shopping mall, which opened on 27 April, will provide the developing desire for luxury menswear in the location. The department in Kuwait will be adopted by new shop openings in the location this year. Isaia previously has a widespread existence in the critical fashion markets all-around the planet – like London, Milan, Moscow, New York and Tokyo. Its existence in crucial GCC markets is a sign of the brand’s ongoing growth in significant-development marketplaces.

In addition, Isaia designs to also start its very first at any time premium dishdasha and shemagh and sandals assortment in the Center East before long. Offering utmost class and comfort, the dishdashas are specially personalized for just about every GCC market, with their possess accompanying components. This reinforces Isaia’s dedication to crafting exquisite and high-top quality clothes that marry decadence with modern factors – like new materials and colors.

Bassel Idriss, CMO, Alyasra, mentioned: “We are delighted to companion with a primary identify in the men’s luxurious trend room. Isaia blends up to date layouts with its rich tailoring legacy from Napoli to produce definitely outstanding items of clothes. We are excited that our significant-internet-truly worth clientele will now have entry to a major luxury Italian label nearer to dwelling at our branches in Kuwait and the rest of the GCC.”

Gianluca Isaia, President and CEO, Isaia, claimed: “The GCC is a crucial sector for luxury apparel and it was just a issue of time until eventually we opened our doorways to discerning clientele in the area. Isaia is all about bespoke and crafted luxurious motivated by Neapolitan traditions, but much more importantly, we are still a family members enterprise at heart. This has authorized us to retain our abundant legacy of tailoring whilst nevertheless offering contemporary designs.”

Isaia is the Italian brand name of selection in a number of essential markets around the world. It has witnessed once-a-year double-digit development across The united states, Europe, Asia, Japan and Italy. As luxury retail proceeds to improve in the GCC, the location is envisioned to become a important focus sector for Isaia in the potential.



Alyasra Trend was proven by Mohamed and Ahmed Yusuf Al Sager. The business began as a smaller family members owned organization as component of Yusuf Al Sager Holding, a regional trading and investment decision organization. From the start out, the organization was a pioneer in bringing significant-conclusion brands to Kuwait.


Supply website link